Monday, March 23, 2009

Tour de Tanks show 50-plus % attendance hike

Leroy 'Buck' Mortorff talks about the importance of using virgin oak barrels for Chardonnay wine during a tour Sunday at Four Springs Winery in Seven Valleys that was part of UnCork York Wine Trail's 2009 Tour de Tanks. (Daily Record/Sunday News - Paul Kuehnel)

Participating wineries are reporting more than a 50 percent increase in attendance for Tour de Tanks this year as compared to last. In addition, the Uncork York! trail has reaped the benefit of some generous coverage by the local media, including several regional TV stations and newspapers. The latest to publish something about the event was the York Daily Record, which ran a front-page story this weekend on Four Springs Winery in Seven Valleys, Pa.

According to the piece by Greg Gross, more than 5,500 people have taken part in the first three weekends of the tour, an increase of more than 50 percent compared with the same time last year "This is the biggest year yet," co-owner Lloyd "Junior" Mortorff Jr. was quoted as saying on Saturday. To read the article, click on this link.

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